Privacy and Cookie Policy
1. Introduction
We take your privacy seriously. This Privacy and Cookie Policy explains how we collect, use, and protect your personal data when you use our website and services. It also outlines your rights and choices in relation to your personal data.
This policy applies to all visitors, users, and others who access our services (“Users”).
2. Data Controller
House of [MAAD]
Registered Address: Palma de Mallorca
Email: privacy@houseofmaad.de
If you are located in the EU/EEA, our representative under Article 27 GDPR is:
Robin Geier
3. What Data We Collect
a. Directly from You
- Contact information (e.g., name, email address)
- Account credentials (if you register)
- Messages or feedback you submit
b. Automatically through Cookies and Similar Technologies
- IP address, device type, browser
- Referrer URL and location
- Pages visited, time spent, clicks, scrolls
c. Third-Party Sources
- Social media platforms (e.g., if you interact with our posts or ads)
- Marketing partners
- Analytics providers (Google, Meta, LinkedIn, etc.)
4. How We Use Your Data
Purpose | Lawful Basis (GDPR) |
---|---|
Website performance and analytics | Consent |
Personalized marketing and ads | Consent |
Contacting users | Consent / Legitimate Interest |
Complying with legal obligations | Legal obligation |
5. Cookies and Tracking Technologies
We use cookies and similar technologies to:
- Operate and secure the website
- Analyze performance (e.g., Google Analytics)
- Personalize ads (e.g., Meta Pixel, LinkedIn Insight Tag)
- Enable social media features
a. Types of Cookies
- Strictly Necessary Cookies: Required for basic functionality
- Performance Cookies: Help us understand how the site is used
- Functional Cookies: Enhance functionality and personalization
- Marketing Cookies: Track your behavior to deliver relevant ads
b. List of Third-Party Tools We Use
Tool | Purpose | Link to Privacy Policy |
---|---|---|
Google Analytics | Web analytics | Google Privacy Policy |
Google Ads | Advertising | Google Ads Policy |
Meta Pixel | Retargeting & tracking | Meta Privacy Policy |
LinkedIn Insight Tag | B2B ad tracking | LinkedIn Privacy Policy |
Hotjar | User behavior analytics | Hotjar Privacy |
HubSpot | CRM & marketing automation | HubSpot Privacy |
You can manage cookie preferences via our [Cookie Preferences Center], accessible at the bottom of this site.
6. How We Share Your Data
We do not sell your data. We may share it with:
- Service providers (e.g., hosting, email, analytics)
- Advertising partners (with consent)
- Legal authorities (if required)
- Affiliates and subsidiaries (if any)
7. International Data Transfers
Some of our partners are based outside the EEA (e.g., in the US). We ensure that appropriate safeguards (e.g., Standard Contractual Clauses or DPF participation) are in place for such transfers.
8. How We Protect Your Data
We implement organizational and technical measures such as:
- HTTPS encryption
- Role-based access control
- Regular audits and monitoring
9. Your Rights
Depending on your location, you may have the following rights:
- Access to your data
- Rectification of inaccurate data
- Erasure (“Right to be forgotten”)
- Restriction of processing
- Data portability
- Objection to processing (e.g., marketing)
- Withdraw consent at any time
- File a complaint with a supervisory authority
If you are a California resident, you also have the right to:
- Know what personal information we collect and share
- Opt out of the sale or sharing of your personal data
- Request deletion
To exercise your rights, email us at privacy@houseofmaad.de.
10. Data Retention
We retain personal data only as long as necessary for the purposes described above, or as required by law.
11. Children's Privacy
Our services are not intended for children under 13 (or 16 in the EU). We do not knowingly collect data from children.
12. Changes to This Policy
We may update this policy from time to time. The latest version will always be posted on our website with an updated “Effective Date.”
13. Contact
For privacy-related concerns, please contact us at:
📧 Email: privacy@houseofmaad.de